Hi, I’m Yolanda S. , the founder of Zen Avenue Jewelry — and I’m so grateful you’re here. As a first-generation Mexican American, starting this business was more than just opening an online shop — it was a leap of faith into the unknown, a step toward building something of my own, and a way to honor where I come from while creating the future I dream of.

Zen Avenue was born from a love of jewelry that’s both beautiful and wearable — pieces that feel personal, stylish, and lasting. I thoughtfully source and curate high-quality, gold-filled / gold plated jewelry that elevates your everyday without the high markup of traditional retailers.

I personally pack every order, carefully inspect every piece, and include a handwritten thank-you — because you're not just a number, you're a part of this journey with me.